Close

Donate today to keep Global Voices strong!

Our global community of volunteers work hard every day to bring you the world's underreported stories -- but we can't do it without your help. Support our editors, technology, and advocacy campaigns with a donation to Global Voices!

Donate now

See all those languages up there? We translate Global Voices stories to make the world's citizen media available to everyone.

Learn more about Lingua Translation  »

‘Anonymous International’ Leaks Kremlin's Instructions to Russian TV

Pulling back the curtain on Putin's propaganda machine. Images mixed by author.

Pulling back the curtain on Putin's propaganda machine. Images mixed by author.

A Russian Internet group called “Anonymous International” has leaked what it claims is a “tyomnik”—a list of prepackaged news stories prepared by the Kremlin for Russia’s central television news stations. The group does not name its source for the document, but the whistleblower says Vladimir Putin’s administration is the author.

The tyomnik (see below for a translation of the first two sections) instructs TV journalists to justify Russia’s recent annexation of Crimea, to laud President Putin’s efforts to develop the region, and even to advertise Crimea’s tourist season, on which the local economy desperately relies. (Russian journalist Ilya Barabanov joked that the talking points for Crimean vacations—“nearby, safe, among our own people”—are oddly similar to the slogan for the Sochi Olympics: “hot, cool, yours.”) The document also coaches television news stations to propagate an apocalyptic description of events in the Ukrainian heartland, where criminals and fascists supposedly run wild.

Russian television has long been infamous for parroting the Kremlin on political issues. It is still rare, however, that the public glimpses this propaganda system’s internal workings. If Anonymous International’s leak is genuine, Russians are getting to peek behind the curtain today.

The first page of Anonymous International's “tyomnik” leak.

Тема – Крым

Главное:
1. Следует разъяснять, что за 23 года нахождения в составе независимой Украины Крым по вине киевских властей в основном деградировал. Цель российской власти сейчас – обеспечить становление новой жизни на полуострове, привести Крым к общероссийским стандартам в качестве жизни.
Разгрести “авгиевы конюшни”, оставленные украинской властью, в одночасье не получится; но работа в этом направлении ведется, и результаты крымчане будут ощущать ежедневно.
На прошлой неделе по поручению В.В.Путина Крым и Севастополь посетил ряд министров силового блока. На следующей неделе ожидается поездка ряда других членов кабинета.

2. Просьба активно включиться в работу по пропаганде летнего отдыха в Крыму: близко, безопасно, у своих.

Topic — Crimea

Main points
1. It should be clarified that 23 years within an independent Ukraine largely degraded Crimea, and the authorities in Kiev are to blame. The goal of Russian authorities now is ensuring the emergence of a new life on the peninsula, bringing Crimea up to Russia’s national standards of quality of life.

Cleaning the Augean stables left by Ukrainian authorities cannot be accomplished overnight, but the work is underway, and Crimeans will be seeing it every day.

By order of Vladimir Putin, a number of key ministers will visit Crimea and Sevastopol. Next week, several other members of the cabinet are expected to make the trip, as well.

2. Please make an active effort in your work to promote the summer vacation season in Crimea: it’s nearby, safe, among our own people [“у своих”].

Тема – Украина

Основные линии информационной работы:
- атмосфера беззакония, нарастающий хаос: нацисты на ключевых государственных постах, МВД парализовано страхом (все грозные слова после гибели А.Музычко остались только словами), разгул криминала, дуреющего от собственной безнаказанности, рост преступности под видом “майдана”;
- экономика катится в пропасть: денег как не было, так и нет; объявлены уже в самом ближайшем будущем рост тарифов, снижение социальных выплат и секвестр бюджета;
- на этом фоне особенно цинично выглядит нарастающая грызня за власть.

Topic — Ukraine

The bottom line for informational work:
- there is an atmosphere of lawlessness and growing chaos: nazis occupy key government posts, the Interior Ministry is paralyzed by fear (all the tough talk after the death of [Right Sector general] Aleksandr Muzychko has remained only words), crime is rampant, stupefied by its own impunity, and rising under the guise of “Maidan” activism;
- the economy is spinning out of control: money that was drying up before [Maidan] is still absent; a rise in taxes in the very near future has been announced, along with cuts to welfare benefits and a government budget sequester;
- in this context, bickering over power looks especially cynical.

  • Pingback: These Are Russia’s Alleged Propaganda Instructions On Crimea « INTLFACES

  • Pingback: “Anonymous International” Leaks Kre...

  • kievjoy

    I live in Ukraine and many here watch the Russian channels first, then the Ukrainian or English channels to find out what is really going on. By the way, apart from a few regions where Putin put in Russian ‘tourists’ there are no riots, we can get access to our money with no problem, go out quite happily with less fear than we would in London or New York at night.

    I have friends in Crimea who have had their bank accounts blocked and can’t get any money. The Russian guards won’t let Ukrainian lorry drivers in, and they are the ones bringing in the food and necessities for the shops.

    • Sergey Tokarev

      Envy your Crimean friends silently.

      • oleksandra

        WAS THAT A THREAT?

        • Sergey Tokarev

          :) No, Madam. It is a matter of good manners – if somebody envies own friends (which is not very nice), he should do it silently.

          • oleksandra

            Sick humour

          • Sergey Tokarev

            No, it is neither sick nor humour.

          • oleksandra

            Then it makes no sense to me.

      • kievjoy

        Why should I envy people who are in an occupied region, who who can’t get their money out, and soon can be arrested for saying the wrong thing. They can only hear one side of the news and are told a load of lies about the rest of their country. Why should I envy them.

  • Adam Baum

    Looks like a pretty fair assessment of the facts is all, how is this in anyway a deception as you claim ? Get your head out of your A$$.

    • IslandGirl

      Oh “Adam” … you guys used to be way better at agit-prop back in the day.

      Look, if you’re going to help your esteemed leader resurrect the USSR you really have to pull your socks up. This graphic is so incongruous it’s positively comical.

      Or do you guys have a sense of humour after all?

      • Adam Baum

        I have more if you liked that one….

  • http://chanroberts2.wordpress.com/ Chancellor Carlyle Roberts, II

    I have yet to find a single, unbiased news source anywhere. I wouldn’t trust the Western media any more than I would trust the government-controlled media in the East.

  • Pingback: Russia's Alleged Propaganda Talking Points Leaked | Content Loop

  • Pingback: Russia 'Confirmed' to have Invaded Ukraine. - Page 1194

  • Pingback: Die Anweisungen des Kremls, wie in den Medien über die Ukraine berichtet werden muss. | eosua

  • Pingback: Avslørte skjult putinsk propaganda-instruks | Norgesavisen.no

  • Pingback: O guião | O Insurgente

Receive great stories from around the world directly in your inbox.

Sign up to receive the best of Global Voices
* = required field
Email Frequency



No thanks, show me the site